Coca-Cola Company Jobs 2020 . Coca-Cola Company invites online application for the recruitment of Senior IMC Manager – Creative & Content Vacancy.The employment details about the posts, age limit, educational qualification, experience and other conditions are given below as link. The candidates are requested to go through the details and ensure that they fulfill the minimum prescribed criteria before before applying. Apply online on or before 27-05-2020 


Tags : Senior IMC Manager – Creative & Content Vacancy

Jobs Opportunity in Coca-Cola Company Jobs 2020 Apply For Senior IMC Manager – Creative & Content Vacancy 

Job Details : 

  • Senior IMC Manager – Creative & Content

Eligibility Criteria : 

  • Educational Qualification : BA/B.sc/HND

Job Summary:

  • The IMC Manager leads a multi-disciplinary team in delivering the complete communication package for all our marketing needs.
  • This role has to be well versed in contemporary consumer communication strategies; stakeholder management; agency management; marketing / advertising industry network; team leadership; budget management; process management; along with all the demands of a complete communication package – from packaging design to complete IMC’s with digital centricity.
  • This role has all three efficiency; efficacy and effectiveness built into its delivery
  • It is designed to define and develop premium communication strategies and create unique brand experiences, as well as bespoke connection points
  • The IMC Manager position is an evolution to include in one team the ability to build seamless offline and online brand experiences and content that excites our consumers/shoppers & customers alike
  • This position will be uniquely positioned to integrate all elements from the design of communication strategies to content creation to content production in order to increase the level of synergies off and online
  • The IMC Manager ensures that derived from the Business Brief, and co-partnered with Brand and Connection teams, a distilled Communication Brief goes out to creative partners with whom, in a joint effort, the team curates a Core Creative Idea which is liquid and can be amplified in multiple channels.
  • This will be done by step-changing the way our communication plans are built: from TV ad focused development to holistic content development, leveraging digital as an integral component of the content strategy
  • This requires close collaboration with the agencies; independent collaborators; internal stakeholders and will demand a big-dig into the idea energy of the person

Key Responsibilities:

Define, develop and implement contemporary, insight based IMC Strategies for the Regions Core Priorities that create desire to drive demand of our products:

  • Lead the strategic development of (core) brand ideas turned into relevant content & experiences across multiple consumer connections, media channels and devices
  • Own the communication development process in close collaboration with other functions: From the Business Brief to the Communications Brief to development of Liquid Ideas (Core Creative Ideas) to Specialist’s Brief to Content Production and Content Implementation; co-author the briefs for content development in any given channel; to implementing the ideas across multiple touch points and more importantly making the right choices and weights behind these touch points
  • Work in close collaboration with WABU Marketing Director; WABU IMC Director; Global IMC Leads and other relevant stakeholders following through Marketing/IMC Factory process and RAPID
  • Responsible for the full creative & communication strategy & campaigns (all creative & content) for all brands (including corporate brand).
  • For each campaign charter the Region leads create the most relevant IMC Package (across channels, devices, connection points) to be implemented in each participating market of WABU with maximum synergies
  • For each campaign charter the Region is receiving, adapt and tailor the full IMC Strategy and deliver the package to the needs of the Region
  • Ensure that all communication is locally resonant and consistent across all relevant geographies
  • Responsible for of all creative content for special projects (All hands, merchandising, Coke Design, etc.), partnerships, asset communications, visibility requirements,
  • Responsible for all creative & content for on-premise channels/consulting on shopper communications led by the Bottler partner
  • Responsible for any new/campaign based packaging design to deliver on brief for differentiated packaging designs
  • Accountable for identification and leveraging of new, innovative technologies and production techniques to step-change the final output and experience with our consumers

Educational requirements:

Bachelor’s Degree min

Department

Media / Advertising / Branding

Job type

Senior IMC Manager – Creative & Content

Employment Type

Full Time

Location

Lagos  Nigeria

How To Apply : Interested candidates may apply online Coca-Cola Company Website at below link 

More Details For job information click below link:

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